Hi, I’m Matthew Lake — a third-year student majoring in Emerging Technology in Business & Design with a minor in Sports Management. I specialize in UX/UI research, digital marketing, and data-driven decision-making to craft solutions that enhance user experiences and drive meaningful engagement.

With a strong foundation in teamwork and leadership (shaped by my experience as an Eagle Scout), I thrive in collaborative environments and enjoy solving complex problems through research and design. I'm especially passionate about the intersection of sports, technology, and digital innovation — always exploring new ways to improve how people interact with digital products.

Outside of work, I love watching sports, traveling, and experiencing new cultures. One of my favorite places I've visited is Florence, Italy!